Email Analytics 

Email continues to be a leading revenue generator for B2B marketing.

Are you getting the most out of your campaigns?

Why Email Analytics?

Email continues to be a core and critical component of the B2B customer journey.  

Understanding the key metrics behind your email communications is key to delivering an experience that nurtures, grows, and converts your audience.

Email Marketing - Marketsense

B2B Email By The Numbers

86%
Prefer Email

Percentage of Business professionals that prefer communicating via email.

59%
Most Effective

Percentage of B2B Marketers that say email is the best revenue generator.

78%
Engagement

Percentage of marketers that have seen email engagement increas in the last 12 months.

31%
Best for Nurture

Percentage of B2B marketers that say email newsletters are the best way to nurture leads.

"The MarketSense Team has been a quick study"

Gregg terry - Director marekting
Phifer incorporated

Phifer has partnered with Tom and his MarketSense team for more than four years for website development and maintenance, SEO, analytics, and digital marketing management. With a very diverse product line and target audiences, it was critical to us that we worked with a company that understood our business.  The MarketSense team has been a  quick study.  Their virtual business model meant that they had already been working “remotely” for over seven years.  When 2020 rolled around we had zero interruptions in the marketing services they provided to us!”